What sort of personal information we would be collecting from our customers when they visit our website?
During the registration process in our website, our customers may be asked to provide their name, email address, mobile number and address of their location. We would be requiring these contact details to process their orders and to intimate our customers about appropriate offers based on their interest and previous order. We would be never collecting any sensitive information about our customers without their explicit consent.
What do we do with the collected customer information?
We may use the collected information for any of the following below reasons.
- Persistently improve ourselves to better serve with our services and products.
- Expedite your purchases and provide the services you request.
- Promptly respond to your enquiries and requests.
- Avoid and detect fraud or abuse.
- Enhance our product offerings, marketing and promotional efforts, and overall customer experience.
- Analyze the demographic and profile data about customer engagement in our website
- Identify and use the IP address for troubleshooting problems in our website.
How secured is the customer information collected?
Ensuring security to the customer information is our top priority as we are always obligated to that. Our website is designed with all security features in order to prevent any unauthorized access or disclosure and misuse of information. The collected personal information of the customers will be apprehended securely in accordance with our internal security policy and the law. Moreover, all sensitive/credit information of the customers is encrypted via Secure Socket Layer (SSL) technology.
What is the role of cookies and how do we use them?
Cookie refers to a packet of data that a computer/laptop/mobile receives and then reverts without changing or altering it. Whenever you visit a website, the website sends the cookie to your computer and your computer stores it in a file located inside your web browser. The purpose of the computer cookie is to assist the website keep track of your visits and activity. Every time you click a new link on the site, your shopping cart would reset to empty without cookies. This would make it tough to buy anything online!
The other purpose of cookies is to keep a record of your most recent visit or to record your login information. Majority of the people find this useful so that they can store passwords on frequently used sites, or simply they know what they have visited or downloaded in the past. Cookies cannot transfer viruses or malware to your computer under usual circumstances.
Typically, cookies assist us to deliver the customers with an enhanced website experience, by authorizing us to monitor the pages which the customers find it useful or not. We ensure that a cookie never provides access to customer information, apart from the data that the customer desires to share with us.